You’re missing the ₹500 billion opportunity staring you in the face. Tier-3 markets in India are not the barren wastelands you think they are. If you’re still fixated on metro cities like Mumbai or Bangalore, you’re pouring money down a bottomless pit. The real gold mine is in Tier-3 cities, and …
Most Indian founders I know underestimate the impact of hiring. You might think your startup’s success hinges on the product or market fit, but it’s really about the people you bring on board. I’ve seen brilliant ideas crumble because of a bad hire, and I’ve watched startups thrive with teams tha…
This chapter emphasizes the importance of careful hiring for Indian founders. It contrasts the speed often valued in other areas with the deliberate approach needed in recruitment. Quick Summary Hiring mistakes can harm your company, similar to errors in medicine. Speed is beneficial in coding bu…
This chapter addresses common questions Indian founders have about hiring top talent, especially for startups. It provides practical advice on interviews, assignments, networks, compensation, and the role of HR. Quick Summary Shorten the Who interview for candidates with short careers, but do not…
This chapter provides a template letter for co-founders to align on hiring practices. It emphasizes treating hiring as a critical process, not a secondary task. Quick Summary Treat hiring as a core product, not an outsourced chore. Create a one-page scorecard for every new position before contact…
This chapter provides Indian founders with practical tools for hiring top talent, including templates and interview strategies. It helps streamline the recruitment process and improve decision-making. Quick Summary Scorecard template includes role title, mission, outcomes, and competencies. Scree…
This chapter provides a structured thirty-day plan for improving hiring practices in your company. It helps Indian founders identify current employee performance, prepare for future hires, and refine interviewing skills. Quick Summary Days 1-3: Evaluate current employees as A, B, or C based on pe…
This chapter shares case studies from Indian companies like Razorpay, Flipkart, Zerodha, and Freshworks to illustrate effective hiring practices. It helps Indian founders understand the importance of hiring A Players and how to build a strong company culture. Quick Summary Razorpay emphasizes hir…
This chapter discusses the unique challenges Indian founders face when hiring top talent, known as A Players. It provides insights into adapting hiring methods to fit India’s distinct cultural and business environment. Quick Summary Adapt American hiring methods to India’s unique business landsca…
This chapter discusses the importance of timely firing decisions for Indian founders and how to minimize the need for them. It highlights common hiring mistakes that lead to difficult exits and provides guidance on handling terminations professionally. Quick Summary Delayed firing often results f…
