Don’t Just Attend Conferences. Work Them.
Entrepreneur:Dr. Malpani, I just attended my first startup conference. Big hotel. Big banners. Big names. I listened to a dozen
Balance Sheets for First-Time Founders
Welcome to the magical world of the balance sheet, a document that freezes your business at a single moment in
Understanding Business Contracts, The “Founder Edition”
Why You, Dear Founder, Can’t Escape Contracts Welcome to the thrilling world of business contracts, the adult equivalent of “Did
A Research Thinking Toolkit to Speed Up the Discovery Phase
There’s a mirage deceiving founders in the AI era: Mistaking speed for traction. The allure of vibe-coding an MVP in
Positioning
Positioning is not equivalent to messaging. It isn’t a tagline. It’s not your brand story, nor is it your vision
The Ultimate Guide to Pricing your SaaS Startup with Data
Many startups face the issue of pricing their product. Pricing cant be too high or too low, but just perfect.
Three Steps to Get Up to Speed on Any Subject Quickly
Being a non technical investor, I frantically google tech buzz words and acronyms everytime I receive a pitch deck. Googling is
Choosing Your North Star Metric
A north star metric is the one number your whole company aligns around. It is not the only thing you