Most founders believe that starting a business from scratch is the only way to entrepreneurship. But here’s the thing: you don’t have to reinvent the wheel. If you’re serious about avoiding the 90% failure rate of new startups, consider this: buy then build. Instead of battling it out in the tren…
Miss the 30-day deadline for FC-GPR filing, and you’re inviting more than just a slap on the wrist—you’re risking financial penalties under the Foreign Exchange Management Act (FEMA). For Indian startups taking foreign money, this isn’t just bureaucracy. It’s a critical compliance step you can’t …
Most startup communities in India are a waste of time. There, I said it. The harsh reality is that many founders join these groups expecting magic — instant funding, instant mentorship, instant success. They find none of those. Instead, they get noise, unsolicited advice, and a lot of wasted time…
Here’s a harsh truth that many Indian startup founders need to face: Your ESOP pool is not just a number on a cap table; it’s a strategic tool that can either catapult your startup into success or drag it into oblivion. At the seed stage, an ESOP pool of 10% to 15% is often recommended, but let’s…
Most Indian founders I see are too eager to raise money, thinking it’s the ticket to success. But here’s the hard truth: raising too much too early can sink your startup. You need to negotiate like your survival depends on it, because it does. This series is a collection of lessons learned from w…
Most founders think DPIIT Recognition is their ticket to the 80-IAC tax holiday. Spoiler alert: it’s not. DPIIT Recognition and Section 80-IAC are two entirely different animals, and confusing them can cost you time and money. DPIIT Recognition gives you access to IP fee rebates, self-certificati…
The Startup India Seed Fund Scheme sounds like a golden ticket for your early-stage startup. But here’s the kicker: not every startup is eligible, and even fewer know how to play the application game right. If you want a shot at this government-backed funding, you need more than just a great idea…
The Handshake Equity That Delayed a Funding Round Two founders incorporated a company with a verbal 50-50 understanding and no vesting schedule. One focused primarily on product development while the other handled fundraising and early customer conversations. Eighteen months later, personal circu…
Modern AI systems dramatically lower the cost of the preparation and practice that Dinnar and Susskind recommend. Used carefully, with human judgment and appropriate legal review, they give every founder access to capabilities previously available only to those with expensive advisors or extensiv…
Interest Mapping Worksheet Complete this before any significant negotiation and review it with a co-founder or advisor: My core interests beyond the obvious number (control, speed of decision, relationship quality, team retention, learning, future optionality) Their likely interests, constraints,…
